Blackjack Branding Campaign

August 8, 2018By francis-adminbrand marketing, Branding, BUSINESS, THE AGENCY, Work

In late 2017, Blackjack Horticulture hired us to update the brand-messaging strategy we’d developed for them in 2010. Our core selling message in 2010 centered around the company’s commitment to integrity in everything they do — both in the field and in business. Which is what led to their original brandline: The Right Way. Naturally. … Read More

Jones Kirkpatrick’s Re-Branding & Website

January 20, 2017By FrancisBranding, BUSINESS, Communications, THE AGENCY, Uncategorized, Work

You might think there’s no room for originality in branding an accounting firm. In most instances (with all due respect to my good friends in that honorable profession), you’d be right. Jones Kirkpatrick is one of the exceptions. The very short description I’d offer for Jones Kirkpatrick would be: A high-touch, proactive-minded firm whose practice … Read More

The Walker County Branding Campaign

June 13, 2016By FrancisBranding, BUSINESS, Communications, Content Marketing, Social Media, THE AGENCY, Uncategorized, Work

This campaign, and its public launch, was a huge undertaking for our little shop. It was a genuine honor and pleasure working with so many good people in Walker County. Particularly Cristy Moody and her partners in service at The Waker Area Community Foundation — Paul Kennedy and Mimi Hudson. Special thanks to art director … Read More