How a veteran mediator doubled his practice in 6 months Bill Ratliff has been a partner in the Birmingham law firm of Wallace Jordan Ratliff & Brandt since 1985, and first trained as a mediator in 1996. He’s dedicated his practice to mediation full-time since 2007. In late 2016, Bill hired us to help him … Read More
In early 2011, I made a commitment to learning the fine art of building and promoting the agency’s brand through content marketing. Enter Michael Gass. A long-time ad agency vet specializing in New Business Development, Michael launched his own Content Marketing / Social Media consultancy in 2007. Since then, he’s taught the same fundamental system … Read More
DromosPTM® is an operations-management software system for Specialty Pharmacies. It was developed in-house by Troy, Michigan’s Pharmacy Advantage — which is part of the nationally-ranked Henry Ford Health System. Our longtime friend and client Zane Tarence of Founders Investment Bank recommended Pharmacy Advantage engage us. The Challenge Founders and Pharmacy Advantage charged us with re-developing … Read More
This campaign, and its public launch, was a huge undertaking for our little shop. It was a genuine honor and pleasure working with so many good people in Walker County. Particularly Cristy Moody and her partners in service at The Waker Area Community Foundation — Paul Kennedy and Mimi Hudson. Special thanks to art director … Read More
Baggett Transportation is a family-owned, Birmingham-based trucking company. We developed the infographics below to publish on their Facebook page, as part of the company’s ongoing Driver Recruitment effort.
The Owners Association represents IHG-brand hotel owners. The white paper we produced introduced sweeping changes in the Association’s approach to working with IHG. Click Here to see the white paper.
A Project That Almost Never Happened July 11, 2012. 12:50 pm CST. I receive an email from Regina Breaugh—a name I’ve never heard or read—with the subject line “Marketing Team looking for Agency Partner”. Given the volume of junk mail I receive, not to mention the number of junk messages I’ve received with similar subject … Read More
Hygia sterilizes and re-processes low-cost items used in hospitals which were once routinely thrown-away after a single use. They’re unique in the industry, in their exclusive focus on those low-cost items, which they’ve branded as Essential Clinical Commodities. The white paper we developed for them serves as a semi-unbiased Buyer’s Guide for hospitals considering which … Read More